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Don't Follow The Flock
Inspired by generations of Irish makers, our knitwear collection is rooted in a simple belief: the best things are built to last.
Long before outdoor clothing became an industry, people on this island relied on natural fibres, thoughtful craftsmanship, and garments made to handle whatever the day might bring. From Atlantic fishing communities to inland farms and mountain trails, wool earned its reputation through generations of use.
Our knitwear range takes inspiration from that heritage and reimagines it for modern life outdoors. Crafted from soft Donegal Merino wool, each piece is naturally warm, breathable, odour-resistant, and designed to adapt to Ireland's ever-changing conditions.
These aren't garments built to chase trends. They're built for early mornings, long walks, changing weather, and the adventures that happen when you stop waiting for perfect conditions.
Four pieces. One philosophy.
Don't Follow The Flock.
The Geansaí
Inspired by the traditional fisherman’s jumpers worn along Ireland’s rugged coastline, the Geansaí combines heritage craftsmanship with modern comfort. Crafted from soft Donegal Merino wool and made in Ireland, it honours generations of makers who relied on wool to face Atlantic winds, salt air, and long days outdoors.
The Inis
Rooted in the timeless simplicity of classic Irish knitwear, the Inis is designed to be the jumper you reach for every day. Made from soft Donegal Merino wool, it delivers natural warmth, breathability, and comfort in a clean, versatile silhouette that feels at home from mountain paths to city streets.
The Olann
Inspired by the practical wool layers that have served generations of walkers, farmers, and adventurers, the Olann is our modern interpretation of the everyday fleece. Combining the natural performance of Merino wool with contemporary design, it offers lightweight warmth, breathability, and comfort wherever the journey leads.
The Beanie
Simple, dependable, and built for the outdoors, the Beanie takes inspiration from generations of wool headwear trusted through Irish winters. Crafted from soft Donegal Merino wool, it provides natural warmth, breathability, and all-day comfort whether you're exploring the coast, climbing a mountain, or heading out for the morning coffee.
Merino Philosophy
Merino wool is naturally breathable, temperature-regulating, and incredibly soft against the skin — keeping you warm without overheating. It wicks moisture, resists odours, and maintains its shape over time, making it perfect for everyday wear. Lightweight yet durable, merino offers comfort, performance, and lasting quality in every stitch.
Made in Ireland
Our jumpers are proudly made in Ireland, from fibre to final stitch. We work with Donegal Yarns, one of Ireland’s oldest and most storied spinners, where centuries of tradition meet the rugged beauty of the landscape. Each piece is then crafted in Kildare by skilled hands who carry forward Ireland’s rich knitting heritage. The result is our Geansaí — shaped by our land, our people, and our way of life.